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Check This First

Search site:yourwebsite.com on Google. If zero results appear, Google has not indexed your site yet — or has removed it. If results appear but you cannot find them for your target keyword, it is a ranking issue, not an indexing issue. The fixes are different.

Reason 1: Google Has Not Crawled Your Site Yet

New websites take 1–4 weeks to get indexed. Fix: go to Google Search Console, paste your homepage URL into URL Inspection, and click Request Indexing. Do the same for your key pages.

Reason 2: Your Site Is Blocking Google

Check your robots.txt file at yoursite.com/robots.txt. If it says Disallow: /, Google is being told to stay out. Also check WordPress Settings > Reading — there is a checkbox that says “Discourage search engines”. It should be unchecked on a live site.

Reason 3: No Keywords on Your Pages

If your page does not mention what you do and where you do it, Google does not know what to rank it for. Your homepage should clearly state your service and location — e.g. “Software house in Faisalabad” — in the heading, meta title, and body text.

Reason 4: Your Site Is Too New and Has No Authority

Google ranks pages based on relevance and trust. A brand new site with no backlinks has no trust yet. This is fixed over time by getting listed in directories (Google Business Profile, Clutch, GoodFirms), earning backlinks, and publishing consistent content.

Reason 5: Your Site Has Technical Errors

Broken pages, duplicate content, or slow loading speed can suppress rankings. Run a free check at Google Search Console > Coverage to see if Google has flagged any errors on your site.

Reason 6: You Are Targeting Keywords That Are Too Competitive

Searching for “web design” and expecting to rank against global agencies with DR 70+ is unrealistic for a new site. Target specific, local terms first: “web design company Faisalabad” or “website design Pakistan” are far more winnable. iT Company provides full SEO services for Pakistani businesses — from technical fixes to content strategy. Get a free SEO audit of your website. Related: learn more about professional SEO services or read our guide on local SEO for Faisalabad businesses.
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